潘亦藩 - 清大EMBA|清华总裁班|清华研修班授课师资

“潘亦藩” 的搜索结果，共6条

潘亦藩

潘亦藩老师简介-战略管理、营销定位讲师清华大学、上海交大、浙江大学、中山大学、北京大学总裁班MBA、EMBA班战略管理课程特聘教授华东理工大......

新时期企业竞争定位与竞争战略

新时期企业竞争定位与竞争战略

企业的战略，是领导们非常关注的一件事情。企业的所有行为都应该是围绕企业的目标和战略进行，但恰恰国内企业最大的问题就是公司没有明确的能够落实的......

企业战略管理

企业战略管理

战略理论框架行业本质战略定位与配称战略思考八大思维原则战略执行【课程提纲】主题授课要点第一章战略理论框架1.第一大战略思想......

新时期企业战略管理与策略创新

新时期企业战略管理与策略创新

世界上有三类企业：不知道发生了什么的企业；看着事情发生的企业；使事情发生的企业。毫无疑问，一场疫情大浪淘沙，在艰难的2020生存下来并占据市......

品牌战略

品牌战略

很多企业经营管理者越来越迷茫，在新的发展时期，竞争日趋激烈，品牌越来越难做，“做品牌找死，不做品牌等死“已经不是调侃—— 媒体更加碎片化......

差异化营销与品牌定位战略

差异化营销与品牌定位战略

课程大纲一、认知差异化营销战略的三大核心——差异化定位1.营与销：营销要从“三头”做起2.差异化战略定位的来源与发展3.差异化战略定位基础：......

共6条
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基本文件错误 SQL 调试

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